iOS Business Finance & Solutions Apps: Q4 2020 US Performance Insights

The final quarter of 2020 saw varied performances among the top Business Finance & Solutions applications on the iOS platform in the United States. Data sourced from Sensor Tower provides a closer look into the trends of these leading apps.

Intuit Inc.'s QuickBooks Self-Employed showed a significant increase in downloads, rising from 4.4K in the last week of September to 7.5K in the final week of December. The app experienced its highest revenue of the quarter at $308K in the same concluding week, while weekly active users peaked at 111K in the final week, indicating a strong end to the quarter.

The sister app, QuickBooks Accounting, also from Intuit Inc., had a steady number of downloads, ranging from 10.4K to 17K. Revenue for this app remained consistent, hovering around the mid $170K mark, except for a dip to $152K in mid-October. Active users saw a slight decrease from 157K to 121K over the quarter.

MileIQ Inc.'s MileIQ: Mileage Tracker & Log experienced fluctuations in revenue, with a notable peak at $138K in the last week of December. Downloads for the app varied, with a low of 2.5K and a high of 4.6K, while active users declined from 138K to 130K during the quarter.

Invoice2go: Easy Invoice Maker by Invoice2go.com saw revenues ranging from $64K to $77K, with downloads showing a similar fluctuation. The app's weekly active users had a slight drop from 5.5K to 5.1K over the period.

Lastly, Everlance Inc.'s Everlance: Car Mileage Tracker recorded a stable revenue trend with slight variances, staying above $29K each week. Downloads saw a peak of 8.8K in the last week of December, and active users increased from 96K to 100K, marking a positive trend as the quarter closed.

For more in-depth insights and analysis on app performance, Sensor Tower's platform offers comprehensive data on the mobile app ecosystem.